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success case
Automotive 4s shop membership management system application of China Star Volkswagen
Meide Xika Member Stored Value Points Management System, Auto 4s Store Member Management System is a professional car maintenance and auto cosmetology management system developed for the emerging auto service market. The software has a powerful membership card management function and business report function. Members can store value, member discounts, member reminders, business inquiries and other services, beautiful and simple software interface is easy to use. Meide Xika Member Stored Value Points Management System is a powerful management tool for auto 4s shops, auto clubs, car maintenance beauty shops to manage information, improve management efficiency, and increase operating efficiency.
First, the customer profile
Sichuan Huaxing Volkswagen Sales & Service Co., Ltd., a wholly-owned subsidiary of Huaxing Group, is a four-in-one Volkswagen brand franchisor authorized by FAW-Volkswagen Automotive Co., Ltd. The company integrates vehicle sales, parts supply, maintenance services, and information feedback functions. It is a full-featured 4S store built in accordance with international standards. It has convenient transportation and can provide customers with fast, high-quality and efficient services. Sichuan Huaxing Volkswagen Sales Service The total area of the company is 3,200 square meters, including maintenance area of 2,500 square meters, well-equipped maintenance facilities and special tools, strong maintenance service capabilities, complete service functions, and a high-quality professional service team. The company has always been adhering to the "care service, permanent care" care for the user's service business philosophy, to provide customers with a full range of one-stop star service.
Second, customer needs
1, to meet the application of a variety of membership points in order to facilitate members to actively participate in the points to achieve mutually beneficial results.
2, can be stored value of members, discount members, members remind;
3, business reporting functions, personalized reports;
4, personalized member information, enter the member license plate number, chassis number, ID number, etc.;
Third, the Mead Auto Member Management System solution
1, the integration scheme settings
(1) Separate points according to different models.
(2) Introducer's one-time points.
(3) Insured and renewal of points.
(4) Purchase and redemption of points.
(5) Points for maintenance and accident maintenance.
(6) CR credits.
2, points application and discount program
(1) Points are redeemed for gifts.
(2) Credits are purchased on behalf of the boutique.
(3) Credits enjoy various services on behalf of cash.
(4) Different discounts are used for purchasing quality products and enjoying services.
3, members remind:
(1) Birthday Reminder: Remind before the customer's birthday arrives and send a birthday greeting message.
(2) SMS reminding function: customer's consumption even sent to the customer's mobile phone reminder, or promotional activities to introduce SMS alerts and other functions.
4, member vehicle data
(1) Membership information, such as membership certificate, contact information, address, password, etc.
(2) Vehicle data, such as license plate number, frame number, engine number, vehicle color, brand, picture, vehicle insurance, annual review information, etc.
5, report statistics function: The system has fixed report and custom report two parts, custom report function is particularly powerful.
6, C / S architecture to facilitate the expansion of the store at any time.
A store-run card, multi-store consumption, unified inquiries, to achieve non-responsible consumption of members in different places; unified processes, unified management, truly "decentralized management, centralized management"; remote management, real-time management, mobile office, so that policymakers can easily achieve strategic planning, Winning a thousand miles.
Fourth, application effect
The effective application of the Mead Auto Member Management System enabled Sichuan Huaxing Volkswagen Sales & Service Co., Ltd. to complete the personalized management of auto member data in the shortest possible time, achieved all the company's design integration solutions, and achieved the scheduled market. The effect of promotion has further brought the relationship between the customer and the company closer. Establish accurate relationships with customers and further standardize membership management.